Why It Pays
of DJs who use DJ Intelligence agree it doesn't cost to use the
service...IT PAYS. Here are just a few of the ways mobile DJs around the
world are boosting their bottom lines by investing in DJ Intelligence.
Pays to Use DJ Intelligence:
One DJ company reported saving over $300 annually in postage
by no longer having to mail out their 30 page song list since
clients can now search their music library and create a request list
Another DJ company reported saving just under $100 annually
in paper previously used for song lists, planning forms, and other
client documents that are now handled all online now.
- One DJ company reported saving over $200 annually in ink
cartridges since they no longer have to print lengthy song lists or
other forms and documentation now that it is all filled out online.
- Another DJ company reported saving close to $200 annually
in gasoline previously used to drive to client meetings. While they
still meet with their clients to coordinate event details, with
online event planning they can meet one less time.
- Another DJ company reported booking 25% more events annually
by using tools such as the Availability Checker on their website,
which generated considerably more inquiries and, in turn, bookings.
- One DJ company reported contracting services at, on average,
a 10% higher rate by using tools such as the Quote Generator
which makes add-ons and other additional options more accessible to
clients at the time of booking.
- Another DJ company reported earning an additional $1,250 in
annual revenue by using the Guest Request tool and charging
their school and corporate clients an additional $50 per event to
access this great feature.
- One DJ company booked nearly two dozen additional events
by using the Referral Program tool to collect the names and contact
information of other people needing a DJ from their current and past
- Another DJ company increased their bookings twofold by
giving out promo codes to other vendors in their area with whom they
network, such as photographers, videographers, limo services, and
banquet halls. The promo codes, used with their Quote Generator,
give the clients a small discount and also allow the DJ company to
track the booking so they can send a gift card for dinner to the
person who referred the client as their way of saying "thank you."
- One part time DJ company booked at least three additional
events last year because they had the Availability Checker set
to send the inquiry to their cell phone. While the owner was at his
day job, he was able to call the prospective client back within
minutes of having accessed website, and landed the booking.
- Another DJ company landed nearly a dozen additional schools
and corporate clients last year because they were so impressed
with the online request-making capabilities the company offered.
- That same DJ company booked a half dozen more events from
guests of those corporate events who were also so impressed with
their online guest request system that they booked them for their
own upcoming events.
- Most recently, a DJ company booked additional events
through the Availability Checker Referral Network, which allows
friends, colleagues, or members of a local association chapter to
pass leads back and forth to one another if they are unavailable,
instead of losing them to their competition.
- One DJ company who did not use DJ Intelligence lost a $1,200
booking because they did not offer online event planning tools.
They signed up for DJ Intelligence the very next day.
Read the full story.
- Another DJ company reported boosting revenue by $1,000
annually by using the statistics provided by their Availability
Checker to determine the most popular dates in the upcoming year,
and charging a $200 premium on those dates.
- One DJ company spent $25,000 developing their own
online tools and subsequently spent over $500 a year
debugging and maintaining it. They later realized their own custom
application did not offer nearly as many tools and features as DJ
Intelligence, cost more to maintain, and did not come with ongoing
upgrades or support. They abandoned it and signed up for DJ
- The final story goes to a DJ company who booked a bride's
first and second weddings. The bride was so impressed with their online event planning tools that when she got divorced and
later re-married, she called to book again.
creative ways will you save or make more money?
Let us know.
These are just some of the
stories that have been shared with us over the years by actual DJ
companies using DJ Intelligence. Your savings may be greater or lesser.
One fact is certain, however. There are endless creative ways to use DJ
Intelligence to boost your bottom line. The annual subscription cost is
not an expense, but an investment in the future of your DJ business.
saving or making more money,
activate your account